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Heylist is a Montreal-based SaaS platform that connects brands and agencies with nano- and micro-influencers, typically those with 10,000 followers or fewer. Founded in January 2024, the company focuses on high-engagement influencer marketing campaigns and emphasizes a creator-first approach. Co-founded by Vicky Boudreau, Alexandre Borgia, and Nico LeBlanc, Heylist has experienced significant growth, raising CA$1.6 million in February 2024 and expanding its creator network. The platform offers an end-to-end solution for influencer marketing, featuring AI-powered search tools, campaign management, tracking and monitoring, and analytics. It allows brands to automate influencer discovery and collaboration while providing real-time insights into campaign performance. Heylist also fosters a community of pre-vetted creators, ensuring authentic engagement and measurable impact. The company is expanding its reach in the U.S. market and supports multiple languages, targeting diverse creator demographics.

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Channel mix across the latest month

Search42.0%
Direct33.0%
Referral15.0%
Social10.0%

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