Adpulse

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Adpulse is a paid media management platform that launched in January 2022. It is designed for agencies and brands to automate and optimize PPC campaigns using goal-based technology, smart budgets, and performance insights. Developed by the team behind PPC Samurai in Brisbane, Australia, Adpulse incorporates years of agency experience into its features, including tailored optimization recommendations and critical alerts. The platform offers automation and optimization tools that align user-defined goals with AI-driven recommendations. It includes smart budget management to streamline operations and eliminate the need for spreadsheets. Adpulse also provides dashboards for performance insights, actionable alerts, and collaboration tools, making it suitable for agencies managing multiple accounts. The user interface is intuitive, requiring minimal training, and the pricing is value-based.