Bear Analytics

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Bear Analytics is a software company based in Arlington, Virginia, founded in 2013. It specializes in event analytics, helping event producers, trade associations, and professional societies turn data into actionable insights to enhance attendance, revenue, and engagement. The company focuses on the events industry, offering a data infrastructure that integrates information from various systems to deliver both historical and real-time analytics. The main product, Bear IQ, is an easy-to-use analytics platform designed for event professionals. It features capabilities such as predictive analytics, automated insights, and comprehensive reporting. Bear IQ supports over 2.2 million activities and tracks $339 million in revenue, providing tools for audience targeting, exhibitor engagement, and performance optimization. Bear Analytics serves a diverse clientele, including organizations like the Biotechnology Innovation Organization and the National Association of Homebuilders, who have praised the platform for its effectiveness in driving growth and improving marketing strategies.