BrandTotal
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BrandTotal is a marketing intelligence platform founded in 2016, with headquarters in New York and an additional office in Tel Aviv, Israel. The company specializes in social advertising intelligence and competitive analysis, helping brands, media teams, and agencies monitor and adapt to the competitive landscape. Its platform utilizes advanced cybersecurity techniques, machine learning, and AI to provide real-time insights into both paid and organic content across various social media platforms, including Facebook, YouTube, Twitter, Instagram, LinkedIn, and Amazon. Key features of BrandTotal's services include brand consolidation, campaign aggregation, and AI-driven signal detection. The company offers specialized services such as BrandTotal for Agencies, which provides analytics tailored for agencies, and real-time visibility into competitors' social media campaigns. BrandTotal has raised a total of $20 million in funding and is classified under the Machine Learning and Technology sectors. The company aims to empower marketing teams with comprehensive insights to enhance their strategies.
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