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Centralize is an AI-powered relationship selling platform that assists sales teams and customer success organizations in identifying opportunities and managing complex stakeholder relationships. The platform enhances deal closure through intelligent relationship mapping. Centralize features an AI agent named Centra, which offers capabilities such as relationship visibility, stakeholder intelligence, gap identification, and automated gap filling. It maps engagement across various communication channels and CRM systems, analyzes team activity to understand stakeholder priorities, and identifies missing stakeholders within target accounts. The platform integrates with major business tools like Salesforce, Gong, and Gmail, streamlining administrative tasks for sales representatives. Centralize is utilized by sales leaders for multithreading and executive engagement, customer success managers for maintaining customer relationships, and executive teams for cross-functional alignment. Notable companies like Brex have adopted Centralize to enhance their sales processes and improve deal scope efficiently.

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Channel mix across the latest month

Search42.0%
Direct33.0%
Referral15.0%
Social10.0%

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