Chictopia

chictopia.com
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Chictopia is a fashion technology platform founded in 2008 in San Francisco by engineers Ricky, Corinne, and Helen. Initially created as a community site for users to showcase personal style, it quickly gained popularity, reaching 1 million monthly page views within three months of its launch. Over the years, Chictopia has hosted events like the Chictopia10 conference during New York Fashion Week and has attracted media attention from outlets such as WWD. The platform serves as a hub for fashion inspiration, allowing users to browse and share outfits. It also features shopping capabilities for trendy fashion products directly on the site. In 2015, Chictopia developed the Creator Deck, a SaaS tool for campaign management, which has been licensed to brands like Crossroads Trading Co. and Revolve. The company has partnered with major fashion retailers, including Target, Victoria’s Secret, and Forever 21, enhancing its presence in the fashion industry.

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Channel mix across the latest month

Search42.0%
Direct33.0%
Referral15.0%
Social10.0%

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