Cookaway

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Cookaway is a London-based recipe kit company founded in 2018 that delivers premium, subscription-free boxes featuring authentic world cuisine recipes. Customers can enjoy cooking international dishes at home with pre-measured ingredients, recipe cards, and cultural guides. The company offers over 180 recipes across various cuisines, including Indian, Japanese, Greek, and Italian, catering to different occasions and dietary needs. Cookaway emphasizes high-quality ingredients and recyclable packaging, targeting the growing meal kit market. It has achieved significant sales growth and aims to scale its operations to reach a £50 million annual turnover in five years. The company also provides monthly virtual cook-alongs with celebrity chefs and has established partnerships with various brands for corporate events. Cookaway's approach focuses on creating an enjoyable cooking experience without the commitment of a subscription.