Drax Fitness UK

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Drax Fitness Uk is the home of premium South Korean fitness brand Drax. Drax is renowned for technological innovation and expertise in manufacturing, with AI-led technology integrated across exclusive product lines, DRAX already has a direct presence in Europe, Japan and Australia, and exports to 43 countries worldwide. Product innovation is at the core of the brand, with more than 90 patents and 110 industrial property rights, the manufacturer's full range of fitness equipment and digital solutions are now available direct to UK gyms. This includes DRAX's unique AI fitness platform, DRAXfit, which integrates all digitally controlled equipment and facility processes needed for centre use for an improved, data-led experience for operators and improve health outcomes for users. Also exclusive to DRAX, goFlex and T-Mirror which offers customised exercise guidance and management through the platform. DRAX's cardio offering includes the world's first automatic speed-adjusting treadmill technology, SPEEDSYNC, My Mountain -5% to 50% incline trainer with 40% of the footprint of most treadmills, as well as bikes, ellipticals, and stair climbers. Strength equipment includes a full range of plate loaded, selectorized, cables and free weight equipment. Also unique to DRAX, the self-powered three-piece Synergy Air HIIT line combines full-body strength and cardio workouts into a single machine, with over one million watts of resistance. Since launching in 2001, DRAX has also heavily invested in manufacturing processes and R&D, building its own Smart Factories as part of the brand's commitment to scientific innovation and improved production processes.