Fringe Sport

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Fringe Sport is a strength and conditioning equipment company based in Austin, Texas, founded in 2010 by Peter Keller. The company specializes in gear for garage gyms, functional fitness, and community gyms, such as powerlifting and CrossFit facilities. With a focus on improving lives through strength, Fringe Sport has served over 100,000 customers and generated around $6 million in revenue while maintaining a team of fewer than 25 employees. Fringe Sport offers a variety of functional fitness and strength training equipment, including barbells, kettlebells, weight plates, and sandbags. They emphasize world-class customer service and fast shipping, ensuring that all products are rigorously tested by their team of fitness enthusiasts. The company fosters a supportive community through platforms like private Facebook groups and Instagram, connecting with everyday lifters and fitness enthusiasts who appreciate reliable gear for their personal and community gym setups.