IVÆKST

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IVÆKST is a Danish growth portal and platform established in 2005, dedicated to supporting small businesses and entrepreneurs. It offers practical advice, digital tools, training courses, and resources aimed at helping ventures start, grow, and innovate. The platform has positively impacted over 350,000 entrepreneurs and small businesses across four EU countries, serving as an aggregator for tools within the Danish entrepreneurial ecosystem and collaborating with various stakeholders to share knowledge throughout Europe. A key offering from IVÆKST is the AI HUB, a comprehensive platform designed to assist small business owners in adopting AI. It features an interactive assessment tool that evaluates AI potential and digital maturity, providing tailored guidance and actionable recommendations. The AI HUB also includes individualized analyses to identify growth opportunities and aggregates resources such as AI tools and case studies, showcasing how businesses can enhance resilience and profitability through AI. This platform has received support from Mastercard Strive for its development and customization to meet the needs of small businesses.