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KOBAJ is a direct wine marketplace that connects consumers with small, passionate wine producers from around the world. Based in Hvidovre, Denmark, KOBAJ operates as an intermediary platform, allowing customers to access wines from independent producers without the company owning the wine itself. The company offers a diverse portfolio of wines, including collections like Domaine Verdant, Super Tuscans, La Massa, and various Champagne selections. KOBAJ features over 423 products, with prices reaching up to 2,799 kr, and frequently provides promotional discounts ranging from 15% to 50%. By facilitating direct relationships between consumers and producers, KOBAJ serves as a curator and distributor in the wine market.

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Channel mix across the latest month

Search42.0%
Direct33.0%
Referral15.0%
Social10.0%

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