Lica World
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Lica World is an AI-powered video creation platform founded in 2023 by former Microsoft employees Priyaa Kalyanaraman and Purvanshi Mehta. The platform specializes in transforming screenshots, screen recordings, and iPhone shots into professional videos, photos, and ads, catering to e-commerce brands, product teams, sales, and customer success. Lica World's offerings include product display pages that convert iPhone shots into studio-quality visuals, ads that generate variations for platforms like Meta and TikTok, and general video tools for creating tutorials and product videos. The platform automates video production, allowing users to create engaging content quickly and efficiently. It emphasizes intuitive design and practical AI-assisted storytelling, making it a valuable resource for organizations looking to enhance their video campaigns.
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