Linkable Networks
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Linkable Networks is a digital shopper attribution platform based in Boston, Massachusetts, founded in 2010. The company offers a scalable SaaS platform that helps brands and retailers engage and reward consumers through various channels. In 2017, Linkable Networks was acquired by The Collinson Group. The company is known for pioneering card-linked offers, allowing brands to link coupons directly to consumers' credit and debit card accounts. Its primary services include a card-linked offers platform, a shopper attribution platform for measuring purchase behavior, and multiple delivery formats that integrate various advertising mediums into actionable offers. The MyLinkables product enables advertisements across different formats to become linkable, supporting 99% of credit and debit cards. Linkable Networks measures the purchase behavior of 180 million cardholders in the U.S., providing brands with insights to influence consumer behavior both online and in-store.
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