Observant

observant.net
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We provide farmers with the tools and insights to manage water as efficiently as possible – an essential mission in the face of droughts, increasing water costs and climate change. Established in 2003, we have been part of the Australian AgTech industry for over 20 years – and have primarily focussed on developing smart water monitoring and control solutions for the Australian pastoral market. In June 2024, we became part of Phytech, a global AgTech leader connecting growers to their plants using advanced sensing technology.

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Monthly traffic trends

Website visits over the past 12 months

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Traffic sources

Channel mix across the latest month

Search42.0%
Direct33.0%
Referral15.0%
Social10.0%

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