Optily

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Optily is a technology company based in Dublin, Ireland, specializing in two main areas: digital ad optimization for Shopify and image optimization for Webflow. With over a decade of experience in eCommerce marketing, Optily enhances digital advertising performance for Shopify stores. Their platform provides automated campaign optimization for Google and Facebook ads, real-time insights, and expert consultation services. This helps eCommerce businesses improve their Return on Ad Spend (ROAS) and streamline ad management. In addition, Optily offers image optimization services for Webflow users. Established in 2020, this service has optimized images for over 3,500 businesses, utilizing smart lossless compression technology to reduce image sizes without sacrificing quality. The solution supports various CMS image fields and integrates seamlessly with Webflow, ensuring fast-loading images that enhance site performance and conversion rates. Optily effectively serves both eCommerce marketers and Webflow site owners with tailored solutions to meet their specific needs.