Queen Bee Digital

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My specializations are analytics and e-commerce, and I help businesses understand their audience and improve conversion rates. I have expert-level proficiency in many industry-leading digital marketing and e-commerce platforms, a capability informed by 20+ years of prior professional experience in UI/UX development, technical architecture, and engineering team leadership. I've managed and delivered dozens of projects for a diverse roster of clients, including Microsoft, Intel, VMWare, TIBCO, Anheuser-Busch, Starbucks, Volkswagen, Best Buy, Bank of America, and Rolling Stone Magazine. Schedule a free 30-minute consultation with me today to discuss your organization's analytics needs: https://scheduler.zoom.us/queenbeedigital/30-minute-consultation Services & knowledge areas: * Configuration of new analytics properties and tag manager instances * Auditing and optimization of existing digital marketing stack configurations * Advanced tracking implementation (via code, tag manager, and/or partnership with your development team) and custom event model architecture * Quantitative and behavioral analysis * Creation of visually stunning, custom-designed, omni-channel Looker Studio reports * Advanced troubleshooting of reporting anomalies and other technical issues * Implementation and auditing of data privacy / cookie consent management platforms * SEO / web performance tuning * Enterprise-scale e-commerce (millions of SKUs) Expert-Level Proficiency w/ Google platforms & tools: * Google Analytics 4 * Google Tag Manager / GTM (web & server) * Looker Studio * BigQuery * Ads * Search Console * Merchant Center * OpenRefine * Optimize Also experienced w/ the following platforms & tools: * Amplitude * Rudderstack * Posthog * Mixpanel * Stape * Adobe Analytics * Tealium * OneTrust * Shopify * Wordpress * Magento * WooCommerce * SAP Hybris * Wix * Squarespace