Scowtt

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Scowtt is a Seattle-based adtech startup founded in 2024 that specializes in AI-powered advertising optimization. The company focuses on transforming underutilized first-party CRM and web signals into predictive models, enhancing marketing campaigns and driving AI-driven sales. Scowtt aims to address the challenge of unused CRM data by turning it into a revenue-generating asset, enabling predictable growth. The company offers three integrated products that create a closed-loop system for marketing optimization and sales. These products analyze CRM data to predict customer conversion likelihood and lifetime value, while also optimizing performance across major ad platforms through AI-driven lead scoring. Scowtt emphasizes enterprise-grade compliance and security, ensuring seamless integrations with various platforms like Salesforce, HubSpot, and Google Ads. Scowtt has gained the trust of leading brands, demonstrating measurable outcomes through its solutions. Notable results include significant increases in return on ad spend and application rates for clients in various sectors, showcasing the effectiveness of its predictive CRM models.