SHANY Cosmetics
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SHANY Cosmetics is a cruelty-free cosmetics company founded in 2006, dedicated to providing high-quality and affordable makeup alternatives. Headquartered in Houston, Texas, the company has grown into a global brand with a strong online presence, boasting over 1.4 million Facebook fans. Led by CEO Payam Pourmehr, SHANY emphasizes originality and ethical practices, being PETA-certified and avoiding suppliers that test on animals. The company offers over 500 products across various beauty categories, including richly pigmented makeup such as primers, eyeshadows, highlighters, and brushes. SHANY is known for its innovative formulations, using over 90% natural ingredients and hypoallergenic formulas. Their products are designed for versatility, catering to both professional makeup artists and everyday users. With a focus on direct-to-consumer sales, SHANY engages with its community through social media and maintains a commitment to quality and value.
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