Specify
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Specify is a Paris-based SaaS startup founded in 2018 by four French entrepreneurs. The company focuses on providing a Design Data Platform that helps organizations manage their brand identity efficiently through a single API. This platform allows developers and designers to synchronize workflows, iterate quickly, and maintain consistent branding across various platforms. The Specify platform organizes projects around organizations and repositories, where design data is stored and managed using the Specify Design Token Format (SDTF). Key features include automated data collection from sources like Figma and customizable data distribution through the Parsers Engine, which transforms SDTF into various formats such as CSS and Tailwind. Specify aims to support B2B scalability for design systems, aligning with a philosophy that prioritizes product quality.
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