Spring Inc.

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Spring Inc. was an e-commerce platform and mobile marketplace based in New York City, operating from 2013 until its acquisition by ShopRunner in 2018. The company focused on connecting retailers and shoppers through a direct-to-consumer sales model, offering a curated selection of fashion, beauty, lifestyle, home, and kids' products. Spring launched its mobile marketplace in 2014, featuring an initial 250 brands and later expanding to over 1,500 brands by 2017. The platform was designed to provide a premium mobile shopping experience, utilizing proprietary machine learning for personalized recommendations based on user behavior. Key features included a unified cart for cross-category purchases and content-commerce integration, creating an engaging shopping experience. Spring was recognized for its innovative approach, including the introduction of a Facebook personal shopping assistant bot in 2016. The platform was well-regarded in the industry, earning accolades such as being named one of the best apps of 2014 by Apple.